Wen-Yuan Zhu, Ph.D.

Education

Honors and Awards

Journal Papers

  1. Wen-Yuan Zhu, Wen-Chih Peng, Ling-Jyh Chen, Kai Zheng, and Xiaofang Zhou. Exploiting Viral Marketing for Location Promotion in Location-based Social Networks. ACM Transactions on Knowledge Discovery from Data, November 2016.
  2. Wen-Yuan Zhu, Wen-Chih Peng, Chih-Chieh Hung, Po-Ruey Lei, and Ling-Jyh Chen. Exploring Sequential Probability Tree for Movement-based Community Discovery. IEEE Transactions on Knowledge and Data Engineering, November 2014.
  3. Yi-Cheng Chen, Wen-Yuan Zhu, Wen-Chih Peng, Wang-Chien Lee, and Suh-Yin Lee. CIM: Community-based Influence Maximization in Social Networks. ACM Transactions on Intelligent Systems and Technology, April 2014.
  4. Bo-Chun Wang, Wen-Yuan Zhu, and Ling-Jyh Chen. Improving Amazon-like Review Systems by Considering the Credibility and Time-Decay of Public Reviews. Informatica, December 2011.
  5. Ling-Jyh Chen, Bo-Chun Wang, and Wen-Yuan Zhu. The Design of Puzzle Selection Strategies for ESP-like GWAP Systems. IEEE Transactions on Computational Intelligence and AI in Games, June 2010.

Conference Papers

  1. Duy-An Ha, Thi Thanh An Nguyen, Wen-Yuan Zhu, and Shyan-Ming Yuan. Identifying Non-Intentional Ad Traffic on the Demand-Side in Display Advertising. International Conference on Technologies and Applications of Artificial Intelligence (TAAI), November 2021.
  2. Wen-Yuan Zhu, Wen-Yueh Shih, Ying-Hsuan Lee, Wen-Chih Peng, and Jiun-Long Huang. A Gamma-based Regression for Winning Price Estimation in Real-Time Bidding Advertising. IEEE International Conference on Big Data (BigData), December 2017.
  3. Wen-Yuan Zhu, Chun-Hao Wang, Wen-Yueh Shih, Wen-Chih Peng, and Jiun-Long Huang. SEM: A Softmax-based Ensemble Model for CTR Estimation in Real-Time Bidding Advertising. IEEE International Conference on Big Data and Smart Computing (BigComp), February 2017.
  4. Guanyao Li, Zi-Yi Wen, and Wen-Yuan Zhu. Promoting a Bundle of Locations via Viral Marketing in Location-based Social Networks. International Conference on Technologies and Applications of Artificial Intelligence (TAAI), November 2016. (Best Paper Award)
  5. Wen-Yuan Zhu, Yu-Wen Wang, Chin-Jie Chen, Wen-Chih Peng, and Po-Ruey Lei. A Bayesian-based Approach for Activity and Mobility Inference in Location-based Social Networks. IEEE International Conference on Mobile Data Management (MDM), June 2016.
  6. Wen-Yuan Zhu, Wen-Chih Peng, Ling-Jyh Chen, Kai Zheng, and Xiaofang Zhou. Modeling User Mobility for Location Promotion in Location-based Social Networks. ACM SIGKDD Conference on Knowledge Discovery and Data Mining (KDD), August 2015.
  7. Wen-Yuan Zhu, Wen-Chih Peng, and Ling-Jyh Chen. Exploiting Mobility for Location Promotion in Location-based Social Networks. IEEE International Conference on Data Science and Advanced Analytics (DSAA), October 2014.
  8. Meng-Fen Chiang, Wen-Yuan Zhu, Wen-Chih Peng, and Philip S. Yu. Distant-Time Location Prediction in Low-Sampling-Rate Trajectories. IEEE International Conference on Mobile Data Management (MDM), June 2013.
  9. Bo-Chun Wang, Wen-Yuan Zhu, and Ling-Jyh Chen. Improving the Amazon Review System by Exploiting the Credibility and Time-Decay of Public Reviews. IEEE/WIC/ACM International Workshop on Web Personalization, Reputation and Recommender Systems (WPRRS, in conjunction with WI), December 2008.

Patents

  1. Ling-Jyh Chen, Der-Ming Juang, Wen-Yuan Zhu, Hsiao-Hsuan Yu, and Fu-Wei Chen. 基於中文字型架構之反向人機辨識碼之辨識方法. Taiwan Patent I447657, August 1, 2014.
  2. Ling-Jyh Chen, Der-Ming Juang, Wen-Yuan Zhu, Hsiao-Hsuan Yu, and Fu-Wei Chen. CAPTCHA and reCAPTCHA with Sinographs. United States Patent and Trademark Office; Publication No. US 2012/0023549, January 26, 2012.

Misc

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